How to Succeed in the Wine Business

16/08/2013 12:34

Wine industry can be best defined as complex, full of legalities, and not well connected. To succeed in this industry one needs to know his way around or else be prepared to suffer huge losses.


Here are few tips to succeed in the wine industry.

Significant Money to Invest

Buying vacant land to start a vineyard or buying a ready vineyard, fresh with crop - either way its significant investment. Cost of a vineyard easily goes into seven figures. To start your own vineyard is to wait for a good 2-3 years before you can harvest crop for making wine. Wineries also need wine making equipment and a tasting room. Although you may not feel construction costs but the high equipment cost may put a dent in your budget. All in all, be prepared to invest heavily, even before you start any production.

No haste for ROI

With a full bloom crop too it may take more than a year, at least, to get the wine ready for selling and if the vineyard has only just begun production, it will take significantly longer before you see those juicy grapes bottled and sold.

Slow on production

New wines take time to establish. Produce lesser wine and sell your bottles locally to gauge the consumers’ reaction to your product.

Get acquainted with Wine Services providers

Wine is not made in isolation, and it makes sense to connect with vendors offering winemaking supplies - get to know the various industry vendors, to get better quality and rates for the products and services you need.

Join a reputed online wine directory

Online, the wine marketplace is not limited by geographies and can open up a world of opportunities for your wine business. By going online, you can promote your wine to audience worldwide.

Stay on top of legal requirements

Wine industry involves lot of legal formalities. Stay updated on all the regulations you need to comply with, all the information you need to give to the government and other formalities involved.

Build your Brand

Wine labels, wine catalog, wine value proposition - are just a few of the requirements which will help build a brand for your wine so ensure that you get the right resources for getting the job done.


Wine business is both intriguing and exciting. With the right information, money and commitment you can build an exquisite wine brand and raise a toast to your success.